Quality, Character, Integrity and Pride
In the industrial revolution most industries have had a common goal, how to make things faster and cheaper. Not only manufacturing, this mentality has plagued banking and finance, service and retail industries to name a few.
With communication and travel opening up world trade for cheaper labour costs the marketplace in any industry is more cut throat than ever before.
In our modern day of consumerism and the “throw away society” we have to reflect on how this has affected our values towards Quality, character, integrity and pride.
Coming from the print industry I can give you a brief insight into the destruction cheap canvas prints have had on consumers perception of this product. Many people have purchased a canvas print based on ” the best price” . Unfortunately this comes at a cost, some of these are inks cracking and fading in as short a time as one year.
The colours in you image have been printed incorrectly. Balser wood frames which are soft and fall apart and warp after time or a slight knock.The end conclusion for these people is of disappointment, it leaves a sour taste in their mouth and brands an industry adversely.
On the flip side there are trades and crafts that have PRIDE in their work. Their is a CHARACTER in the way their business runs which leaves you feeling that you are being looked after.
Once you receive the product (or service) you see and feel the QUALITY and are left with a sense of satisfaction.All of these positive affects strengthen INTEGRITY within industry and flows through to the consumer.
In a world that is becoming more conscious of “sustainability ” faster and cheaper is not cutting the grade. Quality, character, integrity and pride come with people and industries that CARE about their craft.
At Imagebank Australia we make quality acrylic mounts and canvas prints.